The Wealthy Coach 365i6w

In this episode, Kendra Perry gets candid about a big business decision she made during her pregnancy—shutting down her Health Coach Accelerator program—and why she now sees it as a mistake. After a successful launch, she realized that pressing pause wasn’t the right move and decided to reverse course. Kendra opens up about the importance of being transparent with your audience, even when plans change. She also shares how eliminating one-on-one coaching negatively impacted her revenue and client experience, underscoring the lesson that business decisions should serve your audience—not just your personal preferences. Now, she’s bringing back personalized coaching options and unveiling her next steps, including an updated HCA launch in 2025. This episode is a refreshingly honest look at pivoting, learning from missteps, and staying aligned with the people you're here to help. In this episode we cover: Kendra's Decision to Shut Down HCA (00:01) Reversing Major Business Decisions (03:51) Impact of Business Decisions (12:10) Bringing Back One-on-One Programs (18:59)   Resources mentioned: Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-call   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode, Kendra Perry shares a cautionary (and incredibly relatable) story about her close friend Amy—a successful health coach who built a $500K/year business without a defined niche… until things stopped working. Applications dried up. Social media stalled. Her audience lost clarity. That’s when Kendra stepped in. Kendra unpacks what changed in the online business world (hello, post-2020 saturation), why what used to work doesn’t anymore, and how narrowing down your niche can completely transform your business—yes, even if you're already successful. She explains why general wellness coaches are struggling now more than ever and breaks down the harsh truth: in today’s online landscape, specificity isn’t optional, it’s essential. You’ll also hear: Why being too broad in your messaging makes marketing harder, not easier The mistake of “going more general” when things slow down How COVID reshaped the digital business space—and why niching matters more than ever A real-world example of how hyper-niching (like Kendra’s HTMA Expert course) can outperform broader offerings with almost zero marketing Specific niche ideas that can help you stand out and build a business with less hustle and more ease If you’ve been resisting choosing a niche because you don’t want to “exclude” anyone—or because you’ve seen other successful generalists—this episode is your loving nudge to stop spinning your wheels and start building smarter. Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode, Kendra unpacks the pricing mistakes that silently hold many coaches back from building a thriving business. From undercharging and hourly rates to unclear offers and outdated pricing, she breaks down why these missteps hurt both your income and your client results. You’ll learn how to simplify your pricing, transition to packages, and introduce higher-ticket offers that reflect your expertise. Plus, Kendra shares practical tips for confidently handling objections and knowing when—and how—to raise your prices to keep pace with your growth. These are the 7 mistakes: Mistake #1: Charging Too Little (02:41) Mistake #2: Hourly Pricing (04:55) Mistake #3: Not Having a Offer (08:07) Mistake #4: Confusing Pricing Options (09:46) Mistake #5: Not Raising Prices (11:29) Mistake #6: Arbitrary Pricing (12:34) Mistake #7: Handling Pricing Objections (14:39) Listen to the full episode for Kendra's insights on each mistake. Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-call Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode, Kendra shares her insights on why so many health coaches struggle to stay fully booked—and why it has nothing to do with the social media algorithm. She breaks down five key mistakes holding coaches back: targeting too broad a niche, lacking a signature method that sets them apart, failing to generate high-quality leads through email, using weak or inconsistent sales strategies, and creating content that grabs attention but doesn’t attract the right clients. Kendra shares practical advice on how to tighten your niche, develop a standout approach, and refine your marketing so it actually drives bookings. The reasons preventing you from being fully booked out: Reason #1: Your Niche is Too Broad  (03:57)  Reason #2: Unique Methodology (12:42) Reason #3: Quality Leads (15:04) Reason #4: Selling Strategies (20:12)  Reason #5: Content Strategy (23:10)  Listen to the full episode for a deeper look at each reason.  Resources mentioned: 10 Posts Types to 10x Your Social Sales: https://go.kendraperry.net/10-post-types Niche Workbook: https://go.kendraperry.net/niche-workbook Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-call   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode Kendra gets real about the online coaching world and what’s actually working right now. She talks about how a flood of competition and tighter wallets are making it harder to stand out—and why traditional marketing isn’t enough anymore. To thrive, you’ll need stronger lead generation, better long-form content, and more personal connection points like sales calls. Kendra also shares why it’s time to rethink your webinars, invest smarter in ads, and double down on building real trust with your audience. In this episode: Shifts in Online Marketing Landscape Market Evolution and Current Challenges Modern Buyer Psychology The New Marketing Requirements in 2025 Why Sales Calls are Making a Comeback Social Media Reality Check Resources mentioned: Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-call Episode 272: Is Long Form Content Dead? Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode Kendra breaks down why cookie-cutter marketing strategies and done-for-you templates are falling flat with today’s audiences. Referencing leaders like Russell Brunson, the episode explains that people aren’t interested in generic content anymore — they’re craving real, authentic connections. The episode reminds listeners that while there’s no shortcut to building a great business, AI can speed up the creative process without sacrificing individuality. It wraps up with an invite to book a free strategy call to learn more about Health Coach Accelerator. In this episode: The Problem with Done-For-You Content Why Templates Fail How we replaced the old templates in HCA to individualize the strategies for your specific niche There is 'no fast track' to having a successful program Trying to adapt generic templates actually takes more time than creating custom content   Resources mentioned: Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-call   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Creating compelling social media content does not just mean filling your blog with so many words. If you’re not getting your desired results and your content isn’t making the right impact on your audience, it’s time to get serious about what you’re putting out there. And in this age of information, your content has got to be more than just giving away data.  In this episode, Kendra Perry shares gold nuggets on engaging materials for your social media followers and discusses the importance of creating content in the first place! Tune in now and learn how to stop making your social media s a mere collection of boring ass, snooze-fest content!

The conversation explores the evolving role of AI in the coaching industry. While AI can be a powerful tool for efficiency and content creation, the speaker underscores that human connection, empathy, and ability remain irreplaceable in coaching. Kendra touches on future possibilities like AI assistants and hybrid pricing models, encouraging coaches to adapt without losing their personal touch.  In this episode: Why AI Will Never Replace Human Health Coaches How AI Can (Not Replace) Health Coaches The Future of AI in Health Coaching – What’s Coming Next? How to Stay Ahead & Use AI to Your Advantage Other episodes you may enjoy: Episode 273: Why NOT Using ChatGPT is Making You Stupider & How to Get Better Results Using It  Episode 261: THIS is How You Stand Out in the Busy Online Space Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode, Kendra challenges the misconception that AI weakens intelligence and instead, showcases how tools like ChatGPT enhance efficiency and creativity. Discover how AI can save you up to 20 hours per month on content creation, freeing up time for high-impact business tasks. Kendra also breaks down how setting up custom GPTs for brand messaging, optimizing AI settings, and leveraging the version for better results—plus a sneak peek at the ‘AI Content Formula’ course. In this episode: How NOT utilizing AI tools like ChatGPT is holding businesses back How Kendra was able to  save $200/month by using ChatGPT to repurpose podcast content AI is not replacing coaches - it enhances their ability to serve clients Three key elements to include when prompting ChatGPT: brand messaging, target audience details, and offer information   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of The Wealthy Coach Podcast, Kendra Perry unpacks the concept of lead quality, emphasizing that many so-called "low-quality" leads simply need better nurturing. She explores the effectiveness of Meta ads versus organic leads, highlighting how engagement metrics like open and click-through rates can reveal a lead’s potential. Kendra also shares strategies such as long-form content and private podcast feeds to deepen relationships. Action steps include improving email subject lines, tracking engagement, and refining nurture sequences to turn more leads into paying clients. In this episode: Short Form vs. Long Form Content The Problem with Focusing Only on Short Form Long Form Content as a Business Strategy The value of long form content in fostering deeper connections, storytelling, and trust-building with audiences. Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of The Wealthy Coach Podcast, Kendra Perry breaks down the concept of lead quality, explaining that many so-called "low-quality" leads simply need better nurturing. She compares organic and ad-generated leads, noting that while organic leads tend to convert at higher rates, paid traffic can be highly effective with the right strategy. Kendra shares insights on email engagement metrics, the importance of a strong nurture sequence, and strategies like long-form content and private podcasts to build relationships. Action steps include refining email subject lines, tracking engagement, and optimizing follow-up sequences. In this episode: How you're attracting your leads matters It's your job to warm up cold leads Giving your leads a call to action Behind the scenes: My nurture sequence + Private podcast feed   Resources Mentioned: Episode 255: Get My Email Nurture Sequence Template Hello Audio: https://helloaudio.com 👉 Book a call with me today: https://tidycal.com/kendra1/hca-audio-chat Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of The Wealthy Coach Podcast, Kendra Perry breaks down the differences between high-ticket and low-ticket offers, explaining how pricing impacts business strategy. She highlights why high-ticket offers ($1,000+) work well for smaller audiences, while low-ticket offers (under $1,000) require volume to be profitable. The episode explores using low-ticket products as downsells, tripwires, and seasonal promotions. In this episode: High Ticket vs Low Ticket Offers When Low Ticket Offers DO Make Sense Strategic Uses for Low Ticket Offers How to use a Low-Ticket Offer WITHOUT Distracting from your Main High-Ticket Offer   Resources Mentioned: Get my eyes on your business with my video audit: https://kendraperry.net/audit Screen recording software: loom.com   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In episode 269 of The Wealthy Coach Podcast, Kendra Perry shares key lessons from over a decade in online business, stressing the importance of mastering sales and marketing—especially when scaling from one-on-one services to group programs. She debunks the “build it and they will come” myth, emphasizing strong messaging, consistent visibility, and relationship-building over social media dependence. This episode also challenges the idea of ive income, advocating for a mix of automation and live strategies. Action items include refining marketing skills, improving content quality, and optimizing program offerings. In this episode: Harsh Truth #1: Sales and Marketing skills are a must Harsh Truth #2: Why the "Build It and They Will Come" is a myth Harsh Truth #3: The limitations of Social Media  Harsh Truth #4: People buy you Harsh Truth #5: Making money ively   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In episode 268 of The Wealthy Coach Podcast, Kendra Perry dives into the power of follow-ups in driving business success. She shares key stats, revealing that 80% of sales require 5-7 touchpoints, yet most entrepreneurs don’t follow up enough. Kendra outlines effective strategies, including sending two emails per day during launches, addressing objections, and using urgency to boost conversions. She also recommends advanced tactics like text reminders, retargeting ads, and direct outreach. Action items focus on implementing these follow-up techniques to maximize sales potential. In this episode: How Follow-up builds credibility and helps decision-making Recommended Post-Webinar Follow-up Strategies Advanced Follow-up Techniques How to combine multiple follow-up methods for best results How to follow-up after a sales call Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In episode 267 of The Wealthy Coach Podcast, Kendra Perry tackles motivation and productivity, emphasizing that discipline—not fleeting motivation—is the key to success. She shares insights on how only 17% of people feel motivated at work and offers practical strategies to stay productive, including setting small, focused tasks, building routines, and tracking progress. Kendra also recommends separating and creative work, limiting weekly priorities to three, and reducing distractions by turning off notifications and planning ahead. In this episode: Motivation is fleeting and unreliable Starting small to build discipline How creating routines can reduce decision fatigue Kendra's productivity hacks Understand the difference between tasks and projects   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In episode this episode, Kendra breaks down the essentials of marketing funnels and their role in business growth. She shares her experience with Evergreen funnels, explaining why a hybrid approach—combining live launches with automated strategies—is often the most effective. Kendra outlines five key funnel types, including free offers, webinars, challenges, and audits, emphasizing the importance of follow-up, urgency, and testing different approaches. She encourages listeners to experiment with funnels and consider using an audit funnel to overcome buyer hesitation. In this episode: The importance of matching funnel to offer, audience, and price point The challenges of small organic following and Evergreen funnel conversion rates Five types of marketing funnels Detailed funnel strategies including the need for urgency and scarcity and the importance of combining live and evergreen strategies The importance of flexibility and adaptation in marketing strategies   Resources mentioned: Episode 225: Email Nurture Sequences: Get My Template! Deadline Funnel   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of the Wealthy Coach Podcast, Angela shares with us how she went from juggling multiple jobs in physical therapy and personal training to building a thriving online functional medicine business. Struggling to make ends meet, she ed Kendra’s mastermind, where she developed a one-on-one program that brought in $250,000 over three years. As demand grew, she transitioned to a group program, allowing her to serve more clients while fostering community. Angela also reveals how shifting her social media strategy and growing her email list played a key role in her success. In this episode Angela shares: How she quit personal training and physical therapy to focus on online functional medicine within 6 months How her package program allowed more focused attention on clients. Her experience with overwhelm due to a high client load.  How she now offers a group program offered alongside a  one-on-one option  Group dynamics, and how she creates community and interaction among participants   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this week’s episode of the Wealthy Coach Podcast, Kendra Perry speaks to the art of pivoting in business. Sharing her own experiences, she explains how to determine whether a pivot is truly necessary or just a response to temporary challenges. Kendra highlights the risks of frequent pivots, including lost audience trust, and stresses the value of commitment to core offers like her HTMA Expert and Health Coach Accelerator programs. In this episode: How pivoting can become toxic if done too frequently How to know if your business needs a pivot Questions to ask before pivoting Consequences of frequent pivoting How Kendra found success through commitment Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of the Wealthy Coach Podcast, Kendra Perry demystifies Facebook advertising, addressing why boosting posts wastes money and explaining the power of using Facebook Ads Manager for strategic campaigns. She shares key insights on retargeting ads during launches, avoiding pitfalls like Advantage Plus targeting, and monitoring lead quality. Kendra highlights the importance of validated offers, building a warm audience, and avoiding direct ads for high-ticket items. She encourages coaches to take control of their ads and invites them to explore her Health Coach Accelerator for expert guidance. In this episode: Misconceptions about Facebook ads not working The importance of paid advertising due to social media saturation Facebook Ad Strategies and Pitfalls How to monitor lead quality in email marketing software The importance of having a validated offer before running ads Personal Experience and Lessons Learned Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode of the Wealthy Coach Podcast, Kendra Perry tackles the challenge of reaching audiences beyond social media giants like Facebook and Instagram. She highlights the vast reach and superior targeting features of these platforms, noting their bases sur LinkedIn and Pinterest by billions. Kendra shares how health coaches can effectively attract niche audiences, like new moms, using precise targeting and paid ads for high-ticket offers. She also stresses the importance of repurposing content and focusing on the 30+ demographic for sustainable growth. In this episode: Comparing the size of Facebook, Instagram, Linked In, Pinterest and TikTok  Targeting and Data Collection Audience Identification and Targeting Platform Comparison and High-Ticket Sales   Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy