Why Service Design Thinking 1x484z

Service Design is unique in its customer-centric practices because it views each experience in two components - the frontstage and backstage interactions. For every customer-facing activity (frontstage), there is a series of behind-the-scenes technology, training, and processes (backstage) required to create a positive interaction. John Ayers, an LA-based service designer and customer experience designer, tells us all about why service blueprinting is a crucial element and how a business can adopt this process. ________ Participate in the design challenge on our website. ________ Love what you hear? Please subscribe, rate, and review us! Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else. Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.

Innovation can still sometimes to be considered an "extra"or "nice to have" in business. But it is actually essential to competing in the constantly-evolving business landscape. So how can a company adopt innovative practices? We talk with Allen Weaver, who is an expert at facilitating innovation among groups of all sizes,having worked with companies such as Target, Direct TV and AT&T. ________ Participate in the design challenge on our website. ________ Love what you hear? Please subscribe, rate, and review us! Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else. Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.

Service design and design thinking can have groundbreakingresults when applied to business. But imagine what could happenwhen these innovative principles are applied to education! Near LosAngeles, in Silicon Beach, there is an incredible school calledIncubator School,started just a few years ago by visionary educator SujataBhatt.Thoughtfully built using human-centered design and featuring acurriculum that teaches design thinking and entrepreneurship, theIncubator School provides an unparalleled experience in education.Currently serving grades six through nine, the school will soonexpand to include high school as well, with the first graduatingclass in 2020. I spoke with the school’s founder Sujata Bhatt andDirector of Entrepreneurship Ryan Oliver.________The Incubator School thrives with the involvement of itscommunity - both business partners and individual ers. Youcan be part of their innovations by contributing to their crowd funding campaign, which launched TODAY.The campaign directly s the student businesses as well ascurriculum development and supplies.________Love what you hear? Please subscribe, rate, and review us!Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.comfor access to useful freebies and bonus resources that won’t beavailable anywhere else.Special thanks to Monica Shriver of BraveMusician.com for thisepisode's theme music.

One of the BEST ways to get acquainted with service design in person is through an annual event called Global Service Jam. This event, co-founded by Adam StJohn Lawrence and Markus Edgar Hormeß of the service innovation agency WorkPlayExperience, is a "hackathon" where people from all professions gather to ideate and prototype a service business, all in one weekend. It is simultaneously held in more than 100 cities each year, with thousands of participants in a tight-knit community. Adam is the embodiment of everything that the Global Service Jam stands for: open-minded creativity, teamwork, and lots of customer empathy. He talks about how a background in improv comedy inspires the jam, and why it's so important for everyone to participate. The Jam was actually how I found service design, when I was a participant several years ago. I am now happy to be one of the co-organizers of this annual Los Angeles Global Service Jam and strongly encourage you to check it out and keep an eye out for events in the future. To get an idea of the innovative projects that come out of this event, check out videos of the 2016 LA Global Service Jam projects. Learn about Adam's work: WorkPlayExperience Global Service Jam Global Gov Jam Global Sustainability Jam ________ Participate in the design challenge on our website. ________ Love what you hear? Please subscribe, rate, and review us! Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else. Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.

Very few people in the business and design sectors have done as much for the nonprofit community as Matthew Manos, of verynice, a global human-centered design and strategy studio. He has revolutionized how the design industry interacts with the nonprofit industry, by creating a way of giving back with his  business model of dedicating half of his agency's work towards pro bono projects for nonprofits. He has started a meaningful dialogue on how nonprofits can approach their business models differently, as a means to making an even bigger impact. In our interview, we discuss how a nonprofit organization can better create a sustainable legacy by rethinking its revenue streams. Matthew's work: veryniceGive Half bookModels of Impact toolkit ________ Participate in the design challenge on our website.________ Love what you hear? Please subscribe, rate, and review us! Want to keep in touch? Sign up for the mailing list at whyservicedesignthinking.com for access to useful freebies and bonus resources that won’t be available anywhere else. Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.