Startup Focus with Game-Changers, Presented by SAP 6o6s6x

The buzz: At the hop. With the right music, startups and large enterprises can enjoy a mutually beneficial dance – even as industries are being disrupted. How? Enterprises can gain innovation faster from startups rather than on their own: identify and invest early in the right startups on reasonable and help them grow: collaborate with startups to redefine mature and slow-to-adapt industries. Music, please! The experts speak. Frantisek Vrabel, Semantic Visions: “Grown-ups never understand anything by themselves, and it is tiresome for children to be always and forever explaining things to them” -Antoine de Saint-Exupéry. Bastian Nominacher, Celonis: “People who are crazy enough to think they can change the world, are the ones who do” -Steve Jobs. Maria Luisa Silva, SAP: “It is not the strongest of the species or the most intelligent who will survive but the one most responsive to change” -Darwin, Megginson. us for The Startup Mindset: Mice Dancing with the Elephants.

The buzz: Congratulations! How do you know when your tech startup is a success? A big enterprise answers your call. What’s in it for them? Your disruptive products and solutions deliver the innovation they cannot develop on their own due to cost, change-resistant culture, lack of agility, and sluggish internal creativity. Our of startups and advisors will share insights on the entrepreneur’s journey from vision to getting the big players to say “Yes!” The experts speak. Ian Nazzari, Huru Systems: “For a successful technology, reality must take precedence over public relations, for nature cannot be fooled” -Richard Feynman. Simon Bain, SearchYourCloud: “And now here is my secret, a very simple secret: It is only with the heart that one can see rightly: what is essential is invisible to the eye” -Antoine de Saint-Exupéry. Dave Katona, SAP: “Anyone can cook, but only the fearless can be great” -Chef Gusteau, Ratatoulle. us for The Startup Mindset: Innovation for Sale.

Today’s buzz: Enterprises. Some startups simply refuse to start small, preferring to approach the enterprise market in hopes of landing a big customer from the get-go. Success may come to the startup who understands the enterprise audience, is savvy about positioning their products, and knows their own strengths and weaknesses. If this is a lot to get your arms around, or you’re still trying to get it right, we’ve got first-hand insights from in-the-trenches startup veterans who figured it out. Christopher Carter, CEO, Approyo: “Do not be afraid to fail. Go In prepared and ready to lay it all on the line. If you lose, lose with style and grace. You never know when or what the end really is.” Vish Canaran, President, CEO and Chief Data Scientist, Liquid Analytics: “Software = Team. The best teams build the best software." them and Deepak Aher, SAP Startup Focus for SAP HANA, for much more on Startups Selling to the Enterprise: Dare to Dream Big – Part 2.

Today’s buzz: Handheld Future Enterprise mobility is moving at triple-Internet speed in our Mobile 2.0 world. Adoption of BYOD and enterprise-wide B2E, B2B and C2B is disrupting traditional computing. Startups have the agility, flexibility and entrepreneurial spirit to be on the cutting edge of it all. How does your startup embrace the mindset of mobility – which is dramatically changing our digital dynamic – personally, professionally, and commercially? Sanjay Shirole, SAP, offers this insight from Sergei Brin, Google co-founder: “Google Glass will help fight the antisocial and ‘emasculating’ habit of compulsive smartphone checking.” Sanjay, Jon Siegal of Fan Appz, and Craig Bassin of EasyAsk for an insider look at Startups and Mobility: The Handheld Future.

Today’s buzz: Startups in Telco. The globally booming telecommunications industry faces the herculean task of offering superb, multi-channel experiences while maintaining the integrity of their global service and infrastructure. Telco’s need help! But can smart tech startups poised to enhance the mobile platform have a significant impact if carrier and government policies continue to vary dramatically country-to-country? And how closely should these startups align with Telco industry giants? The experts speak. Wendy Chen, SILK: “The future of how we work and communicate will be defined by the emerging world.” Yaniv Mor, Xplenty: “Big Data is the new lifeline for Telecommunications giants – a goldmine waiting to be explored!” Gowri Shankar, Naya Ventures: “Facebook purchase of Whatsapp is actually a steal. The mobile operators probably lost twice that number in revenues in the last four years.” us for Startups and Telcos: Let’s Talk!

Today’s buzz: High-Tech. Today’s lean-and-mean startups have the advantage of being well-positioned to adopt and scale high-tech innovations. But they have to carefully choose which innovations to adopt and which to offer. The experts speak. Ron Wessels, SAP: “Entrepreneurs need to live their ion yet maintain their balance. Beware that entrepreneurs tend to worship their work, work at their play, and play at their worship. This approach is out of balance and will not lead to fulfillment” (R. Wessels with Chuck Swindoll). Dan Somers, Warwick Analytics: “The philosophical problem with ‘big data’ is that it flies in the face of everything we’re told about the environment and recycling… In other words, we need to pinpoint Grandma’s engagement ring rapidly amongst the other junk and recycle the other electrons.” Balaji TT, Saggezza: “It is not the size of data that matters, it is what you do with it!” us for Startups and High-Tech: A Distinct Advantage – Part 2.

Today’s buzz: Consumer products. When deciding which products are worthy of their purchasing dollars, more shoppers than ever before are looking beyond price point and features to find trustworthy companies with a social and environmental conscience. What does this mean for technology-savvy startups eager to break into the consumer products market? It opens the door to exciting opportunities to offer buyers new, better choices and great experiences that turn them into loyal fans. The experts speak. Kay Jeschke, Greennaturelab Gmbh, myspotworld: “Humankind will only survive in the future if it acts sustainably. Only companies who act sustainably will be accepted by their customers.” Mike Bott, The Brandery: “There is no ion to be found playing small - in settling for a life that is less than the one you are capable of living.” (Nelson Mandela) Dr. Ivan Markovic, HealthGames, Movimento: “Health is a game.” us for Startups and Consumer Products: Fresh Technology, Better Solutions

Today’s buzz: High-Tech. With technology innovations transforming nearly every facet of business, companies must assimilate quickly or be left behind. Startups, as streamlined organizations, have the advantage of being well-positioned to adopt and scale high-tech. But they must carefully choose which innovations to adopt and then which to supply. What impact is high-tech having on the startup community and which proficiencies should investors expect before funding them? The experts speak. Lamar Williams, Precogs: “Hold fast to your dreams, for without them life is a broken bird that cannot fly” (Langston Hughes). Arun Prasad, 1-Enterprise: “Data is not information, information is not knowledge, knowledge is not understanding, understanding is not wisdom” (Clifford Stoll). Faraz Hoodbhoy, AT&T: “Innovating at scale is lot harder than it looks. At our scale, we need to build a new Fortune 500 company or two every year.” us for Startups and High-Tech: A Distinct Advantage.

Today’s buzz: Health Care. The impact of technology innovation on health care has put us light years ahead of what was available a few years ago. But the advances are still more device-centric than patient-centric, more one-size-fits-all than patient-personalized. Can tech startups help move us in the right direction? The experts speak. James R. Griffin, Datric, Inc.: “The mHealth market is a $20B/year market that has failed to impact health care costs and live up to expectations. Of the Apple apps store’s 43,700 health-related apps, only 159 capture -entered health data and fewer than 50 are related to medical condition management. The market is driven by consumer demand for apps and sensors with little regard for true risks, benefits, and health management capabilities.” Chris Carter, Approyo: “Big Data in the medical world can make us all healthier, and make it easier to analyze issues and provide cost savings.” us for Startups in Health Care: Taking the Pulse

Today’s buzz: Utilities. Beyond their original mandate to deliver water and power, utilities today are awash in waves of big data, go-green, and get-smart. What if a tech startup could help them swim to safety? The experts speak. Brian Weakliam, Bankhawk Analytics: “Information is the oxygen of the modern age. It seeps through the walls topped by barbed wire, it wafts across the electrified borders.” (Ronald Reagan) Derick Jose, Flutura: “The Utility sector is ripe for unlocking energy efficiencies by reducing technical and commercial losses along the complete grid value chain. It also offers to understand energy consumption patterns at a level of granularity previously not possible.” Luisa Silva, SAP: “It followed from the special theory of relativity that mass and energy are both but different manifestations of the same thing—a somewhat unfamiliar conception for the average mind.” (Albert Einstein) us for their insights on Startups and Utilities: Powering Up.

Today’s buzz: Doing the legwork. You have a brilliant idea for a well-researched, marketplace-needed service or product. You’ve recruited, inspired and engaged a savvy core team. You’ve raised a healthy stream of startup funding. What does it all add up to? Not much until you work the room at events and conferences, and get the attention of the right people at the right companies at the right time. Ready to learn how today’s successful startups do it? Live from TechEd, we’ll bring you words of wisdom from Kence Anderson, Apptimyze founder and CEO, United Software Associates founder Sam Bhat, and SAP Startup Focus Head of Global Market Enablement Robert Kapanen. us for Pounding the Pavement from Pitch to Positioning, and Tweet your questions and comments to #SAPRadio.